2021 Grad Show

Georgina Metzler

VCD – Advertising & Graphic Design

www.georginametzler.com

I believe that good design can move the world forward in a positive direction. Life is complicated, how you navigate through the digital world shouldn't be.

I come from the shores of Anishinaabwei-Gichigami near the place where the Thunderbird Nests exist.

I'm passionate about:

UI/UX Design
Circular Packaging
Innovation
Technology
Inventing
Making
Curious by nature

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font example of font letter shapes being changed.

White Rabbit Video done to Grace Slick singing white rabbit.

White Rabbit Lyrics Lyrics done in the font set White Rabbit

Psychedelic Rabbit

Psychedelic Rabbit is a font I designed to play homage to 70's style psychedelic rock. It tells the story of addiction and is ment to flow and ebb like a lava lamp, you can manipulate the letters into different shapes. I created a kinetic font video to showcase it, using an acoustic version of White Rabbit by Grace Slice, used with permission - she gives permission to artists to use her art in our art.

Change the World Lyrics At Campbells we believe it's the simple things, that'll make a big difference in the world today. And there are hungry people all around, so let's fill the food banks in every town! and buy a soup for me and a soup for you, Campbells will give a can too. Soup to feed the hungry, and change the world.

Campbells Soup Jingle

a team project, created a 30 second ad for Campbells soup - I was responsible for writing the lyrics, my project partner did an amazing job singing! the campaign was, if you bought a can of soup for your self, then you just buy an extra one for the food bank, Campbells would also donate a can of soup to your local food bank. .

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Manoomin Wild Rice Packaging Front Front of Packaging, features the Manoomin Logo, which is the word for Wild Rice in anishinaabemowin. There is a QR code at the bottom which links to the website for refills or reorders and the weight in grams.

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Manoomin Package Left Side Left side

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Manoomin Package Back Back of Package, features Nutritional and cooking information in French and English.

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Manoomin Package Top Top, features the Bee Logo, in this section there is a pocket which is sealed with a compostable plastic that opens a compartment which holds bee friendly seeds specific to the region of sale - this is to avoid invasive species. we do an exchange with a seed manufacturer, we use their plant waste to create the cardboard for the packaging, and buy an exclusive set of seeds to make our product bee friendly.

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Manoomin Package Bottom Bottom, bottom features UPC code to make it easier to scan at the grocery store checkout.

3d Render 3d render of Manoomin Packaging

Manoomin Wild Rice

ᒪᓅᒥᓐ [ma • noo • min] n. 1. a tall aquatic grass, Zizania aquatica, of northeastern North America. 2. the grain of this plant, used for food.
Manoomin Wild Rice, the food that grows on water, is a sacred food. Manoomin has been part of our legends and teachings since the earliest times. It is a sacred food that is part of our migration story and the Seven Fires Prophecy. Package design includes circular design to reduce waste of packaging, when you turn the package it makes the sound of rain, like a rain stick. Also sacred to the peoples of the Anishinaabwei-Gichigami, because we reside near where the Thunderbird Nests exist and the Thunderbird brings rains and protection in exchange we protect the water.